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Strategy, culture, music, business — examined from the inside of a career built at the intersection of all four.

Why You Should Avoid Physical Press Kits.

By Jeremy Larochelle / November 11, 2019 / Comments Off on Why You Should Avoid Physical Press Kits.

  Jeremy Larochelle offers up two reasons why he thinks it’s a bad idea to use physical press kits when selling your live entertainment services.   If you need help building your presskit, check out these online services that make life a bit easier. Sonicbids: https://www.sonicbids.com/electronic-press-kit/ ReverbNation: https://www.reverbnation.com/band-promotion/press_kit Bandzoogle: https://bandzoogle.com

The Ancillary Dangers of an 18 Plus Club

By Jeremy Larochelle / October 31, 2019 / Comments Off on The Ancillary Dangers of an 18 Plus Club

  In a previous post, I explained the vital importance of ancillary income for your club or venue.  This income stream covers everything non-ticketed such as VIP, lawn chairs, bottle service, merchandise, food, and beverages. You can only sell your customer one ticket but multiple ancillary units. This makes the latter a key component of […]

The Power of Queueing Theory for The Concert Venue

By Jeremy Larochelle / October 17, 2019 / Comments Off on The Power of Queueing Theory for The Concert Venue

Photo by Krizjohn Rosales from Pexels   In a recent post, I stated: “5,000 plus people trying to enter through less than four security lines is a safety concern in my opinion.” I want to use this post to help explain that statement and why I believe it.   I am fascinated by the science […]

Don’t Overwhelm Venue Security with a Mismanaged Queue

By Jeremy Larochelle / October 7, 2019 / 2 Comments

  Let’s face it.  We live in a radically different world where large groups have become targets for people with nefarious intent. As someone who not only works in live entertainment but spends his free time attending countless shows, I keep my head on a swivel around any crowd.  I watch for people demonstrating behaviors […]

A Ticket Scalping Benefit for Bands

By Jeremy Larochelle / September 5, 2019 / Comments Off on A Ticket Scalping Benefit for Bands

  Country-singer Kacey Musgraves was preparing for a sold-out show at the 1,800 seat Van Buren in Phoenix on February 13th, 2019 when she took home four trophies including Album of the Year at the 61st Grammy Awards on February 10th. Phoenix fans were lucky to find out that her management had already placed a second […]

Promoter and Buyers Explained

By Jeremy Larochelle / August 21, 2019 / 1 Comment

  I am a talent buyer in the casino industry.  Yet, some people tend to call me a promoter and while both share similar responsibilities. There are some differences between the two as well as one very important concept both share.  Watch the video to learn more about talent buyers and promoters from entertainment consultant […]