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Strategy, culture, music, business — examined from the inside of a career built at the intersection of all four.
The increased speed of the vaccine rollout has given many in the live events industry an overly optimistic outlook regarding the swift return to pre-pandemic packed shows. The primary focus thus far has been on how venues need to adjust to “The New Normal” and if they can balance new health mandates against their […]
Small concert venues teeter the line between a vital music industry need and a profitability challenge for their owners. They are a keystone to the entire music industry serving as the laboratories where artists hone their skills and are instrumental in building and empowering fan bases that will help push that talent up the […]
Keeping up-to-date with current, trending, and fresh music is part of my current role with Virgin Voyages. Our ships support over 100 different styles and genres of music. Everything from Anthemic Pop to Disco House, R&B, Eclectic Soul, and Balearic just to name a few. Add in the fact that Virgin has always been […]
I am sure many reading this would agree 2020 has been quite challenging. It has been a crazy and (at times) exhausting year. Personally, things have been a bit more hectic as I relocated from AZ to FL to start my new gig with Virgin Voyages as their Manager – Music Production & Operations. […]
My mom is a HUGE Judge Judy fan and I will admit it, so am I. However, we are fans for different reasons. My mom likes seeing someone her height take control of a situation. While I admire what the 5′ 1″ judge has done in creating a powerful global brand through the concept […]
You may be surprised to learn that all of the ads you encounter each day aren’t just to get YOU to purchase products. While this is a majority of the brand’s intent, there is an additional hidden agenda and it comes in the form of a pull marketing strategy. According to the Corporate […]