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Strategy, culture, music, business — examined from the inside of a career built at the intersection of all four.

Lessons from a Mexican Restaurant

By Jeremy Larochelle / November 14, 2014 / Comments Off on Lessons from a Mexican Restaurant

  The other day I went to my favorite Mexican restaurant for lunch.  It is a quaint little “mom and pop” shop that makes some great food, has an awesome atmosphere, and plays great Latin music. I noticed they had a sign by the cash register that said: Join Our Email List Get 20% Off […]

Concert Review: KISS at the Hard Rock Las Vegas 11/5/2014

By Jeremy Larochelle / November 10, 2014 / Comments Off on Concert Review: KISS at the Hard Rock Las Vegas 11/5/2014

If you are a musician, work in the music industry, or are just a plain ol’ fan of music in general you need to go see KISS. I am sorry that I waited this long, but the minute I heard they were playing a mini-residency (well two of the original four members anyway), I was there. […]

Concert Review: Darius Rucker at the Hard Rock in Las Vegas 10/18/2014

By Jeremy Larochelle / November 9, 2014 / Comments Off on Concert Review: Darius Rucker at the Hard Rock in Las Vegas 10/18/2014

  My buddy made the best argument about how you define a good concert. His definition went like this: “You know a band is good when tune after tune you say…oh yeah! they wrote this one too. I love this song!” That was exactly the feeling I got from Darius Rucker’s show at the Joint at the […]

Concert Review: Zac Brown Band at the MGM in Las Vegas 10/17/2014

By Jeremy Larochelle / October 18, 2014 / Comments Off on Concert Review: Zac Brown Band at the MGM in Las Vegas 10/17/2014

Earlier this year I got a chance to see the Zac Brown Band at The Joint in the Hard Rock Casino in Las Vegas.  I have to admit I was completely blown away by their performance. The group places musicality at the forefront of their act with five part harmonies and orchestration that is reminiscent of the early Eagles. […]

Do This When You Play Live to Elevate Your Music Career

By Jeremy Larochelle / July 31, 2014 / Comments Off on Do This When You Play Live to Elevate Your Music Career

    Look like you care. Play your best show even if the room is empty. Part of my job is to hit up clubs and bars and check out bands. Now I am not looking to give you a record deal or finance your musical dreams. I am a booking agent, and before we […]

When Hooks Become Brands Part II

By Jeremy Larochelle / July 8, 2014 / Comments Off on When Hooks Become Brands Part II

  In my last blog I explored how rock/metal group Metallica crafted excellent hooks into their songs. Each member of the band has seemed to contribute to catchy phrases on their respective instruments that, over time, have evolved into brands that have helped elevate Metallica’s success. The term brand came to us from cattle ranchers […]