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The latest news from Jeremy Larochelle, MBA
This week’s advice is to remember that entertainment is qualitative and numbers don’t lie when managing your venue.
The Balanced Scorecard is a strategic instrument that organizations use to analyze the core components of their operational efficiency and how they relate to the bottom line. Fundamentally, Scorecards tackle four elements of business operations. Finance Internal Processes Customer Learning and Growth Inexperienced managers primarily focus on the finance aspect of the business. They […]
Note: The following article is copied from my LinkedIn feed. Follow me by clicking here. Stakeholder management is vital to a business’ success. Not to be confused with the financial “shareholders,” stakeholders represent all the persons with a “stake” in your company. This can be anyone from customers to employees, suppliers, and shareholders to […]
Click Here to Read Cashless Sales in the Festival Industry Opens the Door for More Efficient Venue Operations from my LinkedIn feed.
Formal Theories of Mass Behavior teaches us that when faced with a decision, the consumer will pull from external stimuli to test their initial hypothesis of what they anticipate the outcome to be. For instance, if you think a glass will break when you drop it. You can let it fall to the ground […]
Brand parity is an important component to marketing strategy. At its core, brand parity is aligning your product with the anticipated demands of the consumer by making sure you have the same attributes as rivals in your market. In his paper “Measuring Perceived Brand Parity.” James A. Muncy, from Valdosta State University, defines it as, “the […]